Toobydoo ('to be, do!') is a new, accessible childrenswear lifestyle design label founded in New York. It embodies the style and spirit of the exploring kid. The world of Toobydoo is "go happy, go lucky" with a "to be, do!" attitude. Toobydoo has a modern, urban sophisticated aesthetic. All items are designed with function and comfort in mind. Toobydoo especially supports the work of organizations that promote children's play.